Introduction to Four Major Events of Brand Union
The Brand Union (Beijing) Consulting Co., Ltd. (Brand Union), founded in 1996, is a platform established for linking and promoting China Brand and “Energizing China Brand”. It was listed in the New OTC Market in August 2016 (stock code 837940). Since its inception, the Brand Union has received the care and support of more than 20 national leaders and foreign political figures!
As one of the earliest companies to build a platform for conducting brand activities in China, the Brand Union has successively initiated five domestically well-known and influential major brand events such as China Brand Festival, THE ANNUAL INFLUENTIAL BRANDER, BRAND WOMAN SUMMIT, and THE SESSIONS NEEQ SUMMIT, which gathered varieties of resources including government, associations, brand founders, scientists, experts and scholars, celebrities in the fields of literature, art and sports, media people, professional managers, etc., providing them with the services of brand linking and promotion.
Based on its fourstage funnel business model composed of brand big data, brand event, brand education and brand consulting, Brand Union supplies Chinese brands with multi-level brand services from brand data query, diagnosis and evaluation to brand recognition, industry exchange, policy interpretation, resource integration, capital docking, and BMBA training, brand top-level design and public relation activities for personalized brand advertising, digital marketing, etc. Every year, the events organized by Brand Union attracted more than 5,000 entrepreneurs and elites from all walks of life to participate in.
In order to better serve the brands, the Brand Union has established a four-level service system of advisory committee, Brand Union think tank, professional core team and extension service team, energizing, linking and promoting Chinese brands values with its powerful advantages in resource. The top positions of Brand Union are taken by Chinese celebrities, for example, the Honorary Chairman of the Advisory Board of Brand Union by Mrs. Gu Xiulian, the vice chairman of the standing committee of 10th National People's Congress and the director of China Cares for the Next Generation Working Committee; the Chairman of the Global Advisory Committee of Brand Union by Mr. Kevin Rudd, 26th Prime Minister of Australia; the Chairman of Think Tank of Brand Union by Mr. Ai Feng, Father of Chinese Brand, and the Chief Economist of Brand Union by Mr. Liu Jipeng, a famous economist.
Brand Union has provided over one hundreds of famous brands such as Easyhome, Geely, Haier, Fen Liquor, Hanergy, etc. with brand services, and the State’s organs such as SASAC, Ministry of Commerce, and the relevant